ATLANTA — InComm, a leading prepaid product and transaction services company, has announced the addition of new brands to the InComm Incentives e-commerce site for bulk gift and reward card purchases, including vacation brands as well as the Vanilla Visa Reward Card.

The expanded offering gives companies a greater variety of choices for rewarding customers and employees with gift and reward cards to use during the summer travel season.

“From outdoor brands to entertainment companies, from lodging to travel, there’s something to reward everyone for every type of getaway,” said Vicki Ravenel, director of InComm Incentives. “The growing variety of options as well as our extremely popular Vanilla Visa Reward Card makes InComm Incentives a premier e-commerce site for companies looking to incentivize those who drive their business.”

InComm Incentives takes the stress out of planning and executing rewards and promotions with a B2B e-commerce portal. The site offers a variety of brands to choose from and a seamless platform for ordering. These attributes immediately empower companies with the ability to launch promotions or reward employees faster than ever by leveraging one of the most in-demand incentives around: gift and reward cards.

“Recent research has shown that more consumers than ever are turning to prepaid products for personal use and as a convenient way to manage money,” Ravenel said. “For travelers, prepaid cards are a great way to stay within a vacation budget while also increasing security. While lost debit or credit cards can turn a pleasant trip into a stressful nightmare, using reward and gift cards while on vacation can prevent exposure to personal financial information.”

The InComm Incentives e-commerce store offers access to gift cards from more than 100 brands in variable denominations with more brands added regularly. Companies can purchase many brands in both physical and digital format to target a variety of consumers.

Leveraging deep integrations into retailers’ point-of-sale (POS) systems, InComm provides connectivity to a variety of service providers that allow consumers to conduct everyday business at more than 450,000 points of retail distribution worldwide. Whether those consumers are activating prepaid products, paying bills, enjoying real-time discounts through a membership card, purchasing digital goods in-store or adding funds to an online account, InComm can provide gift-gifting opportunities, cater to on-the-go shoppers, deliver added value through loyalty programs and serve cash-based consumers.

With 186 global patents, InComm is based in Atlanta with a presence in more than 30 countries.