Hostess Falls for Pumpkin

September 15, 2015

Hostess Falls for Pumpkin

KANSAS CITY, Mo. — Pumpkin spice has infiltrated a range of edibles, from beer and candy to coffee and cookies, and Hostess Brands LLC is introducing to its product lineup Pumpkin Spice CupCakes—cream cheese-frosted pumpkin spice cake with creamy filling and fall foliage sprinkles.

In addition, cinnamon-glazed Pumpkin Spice and Maple Glazed Donettes are also now available at stores nationwide, rounding out the company’s range of seasonal items this fall.

“As consumer tastes evolve and different occasions call for different flavors, we look to provide more innovative and unexpected items to satisfy those cravings,” said Ellen Copaken, vice president of marketing at Hostess Brands. “These latest indulgences in popular flavors are premium, seasonal alternatives to our existing snack cakes that have proven to be timeless classics.”

Consumers can expect additional seasonal items from Hostess to hit stores in time for the holidays, the company said.

Kansas City, Mo.-based Hostess owns the Twinkies, CupCakes, Ding Dongs, Ho Hos, Zingers, Suzy Q’s, Sno Balls, Donettes, Fruit Pie and other snack-cake brands.

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Hostess Falls for Pumpkin