Joining AATAC means that our retailers will meet quality companies with products and services that will help you prosper.

Fans Choose Krispy Kreme's Next LTO

WINSTON-SALEM, N.C. — By popular demand, Krispy Kreme Doughnuts Inc. will release a lemon glaze doughnut as a limited-time-offer (LTO) for a week this spring.

The company’s #VoteForGlaze campaign, which garnered nearly 2 million votes over the course of a week, allowed customers to pick a new flavor.

This initiative was a first for Krispy Kreme, which gave fans four flavors to choose from: blueberry, caramel, lemon and maple. Thirty-six percent of consumers voted for lemon, while 26% voted for caramel, 20% for blueberry and 18% for maple.

Although lemon was the clear victor, the company hinted that it won’t exclude the other flavors for future launches.

“Our fans’ passion for these flavors—and others—came through loud and clear on social media,” said Jackie Woodward, chief marketing officer for Krispy Kreme Doughnuts. “So, while the polls are closed, our minds are not.”

Winston-Salem, N.C.-based Krispy Kreme has offered doughnuts and coffee since its founding in 1937. The doughnuts are in about 12,000 grocery, convenience and mass merchant stores in the United States, and the company has more than 1,300 retail shops in 31 countries.

Author(s): 
Brett Dworski

jota

About jota

Vendor Application

 

Toll Free: 888-662-7780

Here at AATAC we are always looking for companies that may enhance our member’s businesses and better the industry as a whole. If you are interested in becoming a preferred vendor within our network please fill out this information form.

Send info and materials to our receivables office:

503 E. Jackson St. STE# 141
Tampa, FL. 33602

×

Answer

Answer the Question of the Day by filling in the information below and send it to us for your chance to win the prizes and exclusive discounts offered only to our members!

×

QOD

Located on the front page of our national website is a field called “Question Of The Day” (QOD). Each day we post a different question about the products and services that are presented through our website. The answer to this question can be found on one of our partner’s web pages. Our members will navigate through the preferred vendors page to find the answer to your question while subconsciously educating themselves about your company! AATAC effectively selects members who answer the question correctly to win rewards which include; rebates, complimentary services, cash, promotional offers from vendors, prizes, giveaways, etc. *Your QOD should be 1-2 sentences in length and can not name a specific product or company within the question. 

Here are some examples:

Which preferred vendor offers your customers a 99% accurate drug test that reads results in five minutes?  

One of our partner’s provides important compliance training classes in a virtual setting for a low cost. Who is it?

×

Your Vendor Category

When your logo and redirect are added to our preferred vendors catalog it offers two very important elements to members:

  1. It tells them that your company has been vetted and approved for business within our network. 
  2. It encourages them to visit your website where they can learn more about your company. 

*IMPORTANT:

 

 

×