Joining AATAC means that our retailers will meet quality companies with products and services that will help you prosper.

Kellogg’s Combines Classics for Convenience

ELMHURST, Ill. — To help retailers build new sales opportunities, Kellogg’s Convenience has introduced Rice Krispies Treats Blasted with M&M’s Minis. The company is launching this new snack creation exclusively in the convenience-store channel and delivers the traditional crispy marshmallow taste of Rice Krispies Treats with real milk chocolate candies from M&M’s Minis.

These two classic tastes are popular individually, and combined they create a flavor that draws the convenience-store shopper repeatedly to the snack set, the company said.

Rice Krispies Treats Blasted with M&M’s Minis joins a line of Big Bar flavors that includes Original, Double Chocolatey Chunk, Buttery Toffee and Chocolatey Chip.

Along with new products, Elmhurst, Ill.-based Kellogg’s Convenience supports its retail partners with brands and resources to grow sales throughout their stores.

Battle Creek, Mich.-based Kellogg Co., with 2014 sales of $14.6 billion and more than 1,600 foods, is the world’s leading cereal company; second-largest producer of cookies, crackers and savory snacks; and a leading North American frozen foods company. Its brands include Kellogg’s, Keebler, Special K, Pringles, Kellogg’s Frosted Flakes, Pop-Tarts, Kellogg’s Corn Flakes, Rice Krispies, Cheez-It, Eggo, Mini-Wheats and more.

M&M’s is a brand of Hackettstown, N.J.-based Mars Chocolate North America, a unit of Mars Inc., McLean, Va.


About jota

Vendor Application


Toll Free: 888-662-7780

Here at AATAC we are always looking for companies that may enhance our member’s businesses and better the industry as a whole. If you are interested in becoming a preferred vendor within our network please fill out this information form.

Send info and materials to our receivables office:

503 E. Jackson St. STE# 141
Tampa, FL. 33602



Answer the Question of the Day by filling in the information below and send it to us for your chance to win the prizes and exclusive discounts offered only to our members!



Located on the front page of our national website is a field called “Question Of The Day” (QOD). Each day we post a different question about the products and services that are presented through our website. The answer to this question can be found on one of our partner’s web pages. Our members will navigate through the preferred vendors page to find the answer to your question while subconsciously educating themselves about your company! AATAC effectively selects members who answer the question correctly to win rewards which include; rebates, complimentary services, cash, promotional offers from vendors, prizes, giveaways, etc. *Your QOD should be 1-2 sentences in length and can not name a specific product or company within the question. 

Here are some examples:

Which preferred vendor offers your customers a 99% accurate drug test that reads results in five minutes?  

One of our partner’s provides important compliance training classes in a virtual setting for a low cost. Who is it?


Your Vendor Category

When your logo and redirect are added to our preferred vendors catalog it offers two very important elements to members:

  1. It tells them that your company has been vetted and approved for business within our network. 
  2. It encourages them to visit your website where they can learn more about your company.