Hershey Expands Brookside Portfolio
HERSHEY, Pa. — The Hershey Co. understands people want more snacking options in addition to confection and want the foods to be made with simple, familiar ingredients. Driven by these insights, Hershey is bringing the tastes people love to a new range of snacks offerings.
Building on the success of Brookside Dark Chocolates, Hershey is introducing Brookside Fruit & Nut Bars, made with ingredients including whole roasted almonds, real fruit pieces and Brookside dark chocolate.
“People love to snack throughout the day and want a broader range of wholesome options,” said Tony Tyree, vice president of snacks and grocery for Hershey. “They also want to know what’s in their food, how it’s made and where the ingredients come from. Inspired by our consumers’ wholesome snacking preferences, we’ve developed Brookside Fruit & Nut bars, which are crafted from simpler ingredients to create an extraordinarily delicious eating experience that can be enjoyed at any time of day.”
Brookside Fruit & Nut Bars are gluten free, contain no artificial flavors are a good source of fiber, a good source of antioxidant vitamins A, C and E, made with real fruit and are low in sodium, cholesterol free and have zero grams of trans-fat.
Packaging for Brookside Fruit & Nut Bars furthers the promise of transparency, with a clear packaging window through which consumers can see the texture and ingredients.
Brookside Fruit & Nut Bars come in three delicious varieties: Brookside Fruit & Nut Cranberry with Blackberry Flavor, Brookside Fruit & Nut Cherry with Pomegranate Flavor and Brookside Fruit & Nut Blueberry with Acai Flavor.
Each variety will be available in a 1.4-oz. bar (suggested retail price $1.69), while the cranberry-blackberry and cherry-pomegranate flavor are also available in a four-count multipack (SRP $4.99).
Hershey, with headquarters in Hershey, Pa., is a global confectionery leader with more than 80 brands that drive more than $7.4 billion in annual revenues, includes such brands as Hershey’s, Reese’s, Hershey’s Kisses, Jolly Rancher, Ice Breakers and Brookside.
