ANKENY, Iowa — Casey’s General Stores has partnered with Blackhawk Network Holdings to offer Amazon Cash.

The service allows consumers to load between $15 and $500 in cash to their Amazon balance without fees by presenting a personalized Amazon barcode to a cashier at a participating retailer, along with the money they wish to load. The amount is then applied to the customer’s existing Amazon account and available to use for online shopping of eligible products and digital content on Amazon.com.

Casey’s follows Sheetz, Kum & Go, 7-Eleven, Cumberland Farms and more convenience retailers who already offer Amazon Cash, in addition to other specialty retailers and grocers.

“We are thrilled to offer our customers the added convenience of Amazon Cash at Casey’s General Stores, which we anticipate will drive additional foot traffic in our retail locations around the country,” said Bill Walljasper, senior vice president and CFO of Casey’s General Stores. “By partnering with Blackhawk, we are able to bring Amazon Cash to our stores and continue to be a one-stop shop for our diverse group of customers, including cash-based shoppers.”

David Tate, senior vice president of Blackhawk, said, “We are excited about the first Amazon Cash launch with Casey’s General Stores. The integration of Amazon Cash into our network gives us new growth opportunities for our technology and expands financial inclusion for unbanked or cash customers. According to a 2015 report by the FDIC, the unbanked or underbanked customer accounts for about 27% of consumers.”

Ankeny, Iowa-based Casey’s General Stores is the fourth-largest c-store chain in the United States operating more than 2,000 stores in 15 states throughout the Midwest.

Blackhawk Network Holdings Inc. is a global financial technology company based in Pleasanton, Calif. Blackhawk platforms and solutions enable the management of stored value products, promotions and incentive programs in retail, e-commerce, financial services and mobile wallets.